Privacy policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.massaco.com (the “Site”).

PERSONAL INFORMATION WE COLLECT

Device Information
When you visit the Site, we automatically collect certain information about your device, including details about your web browser, IP address, time zone, and some of the cookies installed on your device. As you browse the Site, we also gather information about the individual web pages or products that you view, the websites or search terms that referred you to the Site, and how you interact with the Site. This information is referred to as “Device Information.”

We collect Device Information using the following technologies:

  • Cookies: Data files placed on your device that often include an anonymous unique identifier. For more information about cookies and how to disable them, visit All About Cookies.
  • Log Files: Track actions occurring on the Site and collect data such as your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • Web Beacons, Tags, and Pixels: Electronic files used to record information about how you browse the Site.

Order Information
Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information, email address, and phone number. This information is referred to as “Order Information.”

Personal Information
When we talk about “Personal Information” in this Privacy Policy, we are referring to both Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Order Information that we collect to:

  • Fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations).
  • Communicate with you.
  • Screen our orders for potential risk or fraud.
  • Provide you with information or advertising related to our products or services in line with your preferences.

We use the Device Information that we collect to:

  • Screen for potential risks and fraud (in particular, your IP address).
  • Improve and optimize our Site (e.g., by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to help us use your Personal Information as described above. For example:

  • We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here.
  • We use Google Analytics to understand how our customers use the Site. You can read more about how Google uses your Personal Information here. You can also opt out of Google Analytics here.

We may also share your Personal Information to comply with applicable laws and regulations, respond to legal requests, or protect our rights.

BEHAVIOURAL ADVERTISING

We use your Personal Information to provide you with targeted advertisements or marketing communications that we believe may be of interest to you. For more information about how targeted advertising works, visit the Network Advertising Initiative’s educational page here.

You can opt out of targeted advertising by using the following links:

DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

YOUR RIGHTS

If you are a European resident, you have the right to access, correct, update, or delete your personal information. To exercise these rights, please contact us using the information provided below.

Please note that your information will be transferred outside of Europe, including to Canada and the United States, to process your orders and for other purposes outlined in this Privacy Policy.

DATA RETENTION

We retain your Order Information for our records unless and until you request that we delete this information.

CHANGES

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. Please review this Privacy Policy periodically for any updates.

MINORS

The Site is not intended for individuals under the age of 16. If you are under 16, please do not use our Site or provide any personal information.

CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at: info@massaco.com.